Squarespace has a reputation as a quick and easy site builder. After 25+ years building websites, here's why I think that reputation undersells it.

Using social media as a replacement for a website seems to be a trend among some small businesses. This is unfortunate for several reasons.

By communicating effectively, sharing your process, and explaining the why behind your decisions, you are marketing your work and expertise.

Many clients come to me feeling lost—unsure where to begin with their website. That lost feeling is understandable. For those starting from scratch, it often feels exhausting to consider all the moving parts—the copy, images, calls to action, color palettes, SEO content, and more. It’s enough to make some people want to throw in the wrench.

Six years of retainer work has taught me one thing: a website isn't a project, it's a garden. Here's what consistent attention can do for a small business.

After more than six years of building and managing websites for small businesses, I've noticed the same mistakes come up again and again. Here's what they are.